BECAUSE THERE'S
A MONSTER IN
ALL OF US

MONSTER ENERGY

Most companies spend their money on ad agencies, TV commercials, radio spots, and billboards to tell you how good their products are. At Monster we choose none of the above. Instead, we support the scene, our bands, our athletes and our fans. We back athletes so they can make a career out of their passion. We promote concert tours, so our favorite bands can visit your home town. We celebrate with our fans and riders by throwing parties and making the coolest events we can think of a reality.
At Monster we are all about the things you care about. What kid dreams about landing a 9 to 5 job? We all dreamed about being pro athletes, musicians and living the life. We know it takes encouragement and support to make that dream a reality, so we created the Monster Army to back the next generation pros, the future Ricky Carmichael, Jeremy McGrath, Dave Mirra, Danny Kass and Rob Dyrdek’s.
Some companies won’t let you have any gear unless you’re on the payroll. We’re all about our fans rockin’ the Monster logo the way they want - on hats, shirts, MX bikes, trucks, gear, or even on themselves. Our idea of a promotion isn’t giving away a TV you already got. Our promos offer exclusive VIP access, insane trips hanging with top musicians, athletes, and real gear like dirt bikes, snowboards, BMX bikes, rims and helmets.
In short, at Monster all our guys walk the walk in action sports, punk rock music, partying, hangin’ with the girls, and living life on the edge. Monster is way more than an energy drink. Led by our athletes, musicians, employees, distributors and fans, Monster is...
A lifestyle in a can.

MONSTER ENERGY DRINKS

FUN
CONTENT

REKLAMA

Monster Energy je u prošlosti odabrao ekstremne i elektroničke sportove kao temeljnu platformu svoje marketinške i komunikacijske strategije - kroz ovu reklamu naš tim se želi približiti još većem auditoriju te smo odlučili snimiti prvi put u povijesti reklamu kako bismo nove klijente uveli u naš Monster svijet.
Osim oglašavanja, ovom reklamom želimo povezati naš proizvod s privlačnim osobinama, stvoriti kreativan i pozitivan kontekst koji bi stimulirao njegovu kupnju te proširio filozofiju naše tvrtke na još veći broj potrošača.

MONSTER TRUCK

Monster Energy financira mnoge sportove, a među najdražima su im svi sportovi koji uključuju bilo kakva motorna vozila. Sve od motora do auta. Sukladno svom imenu Monster Energy uvijek sudjeluje kao sponzor u Monster trucks utrkama. Slijedi jedan promo filmić u kojem je promoviran jedan Monster Energy Monster Truck u vožnji kroz Mojave pustinju.

MONSTER ENERGY IS THE DEVIL

Monster Energy ima i mnogo neprijatelja. Tokom povijesti mnogi su ga probali ocrniti i skinuti sa trona najboljih energetskih pića na svijetu. Slijedi jedan vrlo promišljeni pokušaj povezivanja Monster Energy-ja sa Sotonom. Priznajemo da smo malo vražji, ali sa sotonizmom nemamo nikakve veze. Čini nam se da je ovoj gospođi "krilca" ipak dao netko drugi :D

TIM

CONTACT

Monster Energy Company
51 Bristol Road,
Metropolitan Park
Greenford, Middlesex
UB6 8UP
Phone: +020 8833 22 00
E-mail: info@monster.com